This FOOH transforms the traditional art gallery into a stage for innovation and visual impact, integrating classic elements with a contemporary narrative. Through hyper-realistic illusion, David’s sculpture stands out in a surprising setting, promoting the Postgraduate course in Functional Beauty in an elegant and thought-provoking way. The combination of art, architecture and technology reinforces the concept that beauty can — and should — be functional, creating a visual experience that attracts and engages in a memorable way.